ISLAMABAD, 27 September, 2026 (Kamran Raja): Prime Minister Muhammad Shehbaz Sharif has said the government is taking measures to promote tourism across Pakistan by strengthening tourism infrastructure, creating employment opportunities and supporting socioeconomic development for local communities and youth associated with the sector. In his message on World Tourism Day, the prime minister paid tribute to tourists and all those associated with the tourism sector in Pakistan and around the world, appreciating their spirit of exploration, curiosity and discovery. Shehbaz Sharif said Pakistan was blessed with breathtaking natural landscapes, ancient historical monuments, rich civilizational heritage, diverse cultural traditions and significant religious sites. He highlighted the country’s mountain ranges, scenic valleys and moderate climate as major attractions with considerable potential to draw tourists from around the world. The prime minister said the government was working to improve tourism infrastructure and create greater employment and development opportunities for local communities and young people. He reaffirmed the government’s commitment to presenting Pakistan as a safe, attractive and competitive tourism destination. He said Pakistan was home to thousands of years of history, including the Indus Valley and Gandhara civilizations, along with historically significant and sacred sites associated with Sikhism, Buddhism and other faiths, offering considerable opportunities for religious tourism. Prime Minister Shehbaz Sharif said the promotion of tourism could contribute to economic growth and help strengthen ties among nations. He added that exposure to diverse cultures broadens horizons, enriches human potential and promotes greater understanding among people. He further said the promotion of tourism and recreation reflected a commitment to healthy minds, positive activities and a balanced way of life.